PPC MANAGEMENT JOB DESCRIPTION
WHAT DOES THE JOB INCLUDE?
You must love to work with excel while being accurate and have a critical eye for detail whilst prioritizing your workload to deliver deadlines.
RESPONSIBILITIES
- Campaign Management: Create, manage, and optimize PPC advertising campaigns on Amazon’s advertising platform, which could include Sponsored Products, Sponsored Brands, and Sponsored Display ads.
- Keyword Research: Conduct extensive keyword research to identify relevant keywords that align with product listings, customer behavior, and business goals.
- Budget Management: Allocate and manage advertising budgets efficiently to maximize return on ad spend (ROAS) and achieve desired sales and profitability targets.
- Bid Optimization: Adjust keyword bids and bid strategies to ensure competitive placement in search results while maintaining cost-effectiveness.
- Performance Analysis: Monitor and analyze campaign performance metrics, including click-through rate (CTR), conversion rate, and ad spend, to make data-driven decisions.
- Competitive Analysis: Keep track of competitor advertising strategies and adjust your own campaigns accordingly.
- Reporting: Generate regular reports on campaign performance and provide insights to stakeholders.
- Stay Informed: Stay updated on industry trends, algorithm changes, and new advertising features on Amazon’s platform to adapt strategies accordingly.
EXPECTATIONS
- University Bachelor or Master’s Degree in marketing, advertising, business, or a related field.
- Strong analytical skills and proficiency in using data to make decisions.
- A burning passion for online businesses & Startups.
- Good communication skills in English is a must.
- Ability to take initiatives, creativity, and a communicative personality.
- Have an eye for details.
- Good organization skills.
- Results-driven.
- Enthusiastic to learn, improve, and develop yourself personally.
WHAT WE OFFER YOU
- Compensation of Rs. 12000/- will be granted during the first 3 months of the training period
- Office at heart of Coimbatore
- Team development activities every week
- Unlimited Courses about Online Marketing (exclusive paid cutting edge training)
- Unlimited access to Management and business books summaries
- Complete training about Amazon marketplaces
- Personally trained and coached by an experienced colleague
- Attending Seminars / Events related to your work
- An exciting environment to express your passion and talents, develop your skills
- An opportunity to contribute to a start-up company, grow personally and professionally
- You will be crucial in the expansion of our products
- A chance to set a goal for your personal development and tools to start your journey to actualisation.
CONDITIONS
- Flexible start date.
Compensation of Rs. 12000/- will be granted. - All internal communication is done only in English.
- Full-time work, 40 hours a week.
For more details please feel free to write us on email: [email protected]